Having a customer-first approach is what brings happier customers and better business outcomes to all businesses. Customers expect you to have a strong online presence where they engage with your services and offerings. Hence, every business needs a strong digital presence to strengthen its engagement with existing customers and attract new customers.
All of this can be achieved with Salesforce Experience Cloud.
Salesforce Experience Cloud is a simplified tool that keeps your existing customers engaged with valuable content. By using insightful and accessible experiences, it helps you increase your customer base.
Previously known as Salesforce Community Cloud, Salesforce Experience Cloud is a platform that enables companies to interact and work together with any audience, right from clients to staff members. Enabling you to build custom sites, discussion boards, and apps from scratch, all through a single platform.
Additionally, Salesforce Experience Cloud provides the opportunity to digitize company procedures which makes your business experience contactless and leveraged for your customers.
This has been made possible by integrating elements from the Salesforce range of online apps, including Experience Builder, Salesforce CMS, and Mobile Publisher. You can simply produce and provide personalized content with these, as well as deliver it through websites, portals, mobile applications, and stores.
In essence, this platform gives us an opportunity for knowledge sharing, query resolution, lead sharing, case management, work engagement, and collaboration.
At every point of the customer's journey, businesses have limitless opportunities to provide their customers with an amazing customer experience and a strong customer support system. Thanks to the capabilities of the Salesforce experience cloud.
Implementation of Salesforce Experience Cloud streamlines and expedites the collaboration and exchange of lead and marketing data with partners. Through the cloud, employees can collaborate more readily and work on group projects. Collectively, Salesforce Experience Cloud helps you to:
Moreover, Salesforce Experience Cloud implementation increases customer case deflection. Customers and partners can utilize your portal as a self-help support tool to seek solutions to their issues, answers to queries, and assistance from other engaged community members.
With the assistance of the right Salesforce Experience Cloud implementation partner, it efficiently decreases customer service metrics such as first-contact resolutions and decreased support calls and increases customer satisfaction.
Customers, partners, and workers can all access the data in your Salesforce CRM with the Salesforce Experience Cloud, which also ensures security and scalability. In addition, you can decide what information to display for each category of community user. Instead of a Salesforce license, all you need to use is a community license, which is less expensive.
Simply choosing from a large selection of pre-configured templates or making your templates can save you a lot of time. Additionally, it is incredibly user-friendly, which speeds up and streamlines administration and operations with Salesforce Experience Cloud.
You may create fully original websites and applications using Salesforce Experience Cloud that are tailored to your organization. You can also build platforms for online payments, online events, and the optimization of marketing resources.
Because of its extensive experience working with multiple companies in a wide range of industries, Salesforce Experience Cloud has learned to diversify its products and capabilities and is prepared for any institutional expectations as well as the evolving demands of these companies.
Salesforce Experience Cloud is less expensive than developing your website or application. Many of your responsibilities would be transferred to Salesforce, which would save the support team money and free up your time to focus more on providing exceptional customer care.
The Salesforce Experience Cloud integration makes it simpler to integrate with future capabilities that your company will require and is ideally matched to your Salesforce solution.
With Salesforce Experience Cloud, you can create a variety of brand environments customized to your company's corporate identity and operational procedures. You could, for instance, produce:
A portal that allows your customers to maintain their accounts, renew them and manage your issues and claims.
Using the Experience Builder, you may develop new things that exactly meet your corporate style, business processes, and business demands in addition to predesigned solutions.
Give your clients a place to go for assistance without requiring them to call support. It creates a knowledge base with frequently asked questions and other how-to articles so users can self-serve and locate the answers on their own. This platform can also act as a community forum or gateway where people can offer their thoughts on your goods, services, and brand experiences.
A virtual setting that makes it easier for everyone to work together or streamlines the procedures involved in distant work. You can increase the work efficiency of your team, and access to documents, information, and data is also optimized. Teams can organize the sections through this site based on the goals, projects, or activities.
Provide your partners with a complete management solution for business channels and flows. On this website, you can exchange fresh updates, prospective customers, contacts, and sales-boosting tactics in addition to streamlining all procedures.
Salesforce Experience Cloud is more secure than other portal implementations because of the consolidated integration.
It's imperative to remember that every time you open a door to your Salesforce Experience Cloud, your risk surface grows. This is especially true if your system holds sensitive data like Personally Identifiable Information (PII).
Dealing with any security risk more effectively can be achieved by collaborating with an experienced Salesforce Experience Cloud implementation partner. With Bolt Today, you can transfer data to communities from any system, anywhere, while maintaining data security.
Many people get confused and think is Salesforce Experience Cloud the same as communities? Here, in simplified terms, Experience Cloud can be considered as a progression of Community Cloud. Building communities is no longer the exclusive functionality of Experience Cloud.
As we already discussed, you can use it to develop a variety of digital experiences, such as branded websites, information-sharing portals, customer support centers, and much more that are specific to a given community's members and reside in the Salesforce org.
It's not really about Salesforce Community Cloud vs Experience Cloud, as the software platform formerly known as Community Cloud has been renamed Experience Cloud to better recollect its enormous potential and power to create distinctive Salesforce digital experiences that satisfy customer requests.
Considering the general differences between the Salesforce Community Cloud and vs Experience Cloud, here are some key improvements:
In total there are 4 types of Salesforce Experience Cloud licenses as per your needs. To choose one of them, you need to first understand your purpose and goals for getting on with Salesforce Experience Cloud.
Based on the usability of the Salesforce Experience Cloud, here are the four license types:
Being a Salesforce Experience Cloud consultant, Bolt Today has assisted a lot of clients in establishing and deploying communities. And what we truly understand from the expertise perspective is success through Salesforce Experience Cloud is achieved by taking the assistance of comprehensive and robust Salesforce Consulting Services by all means. An Experience Cloud Consultant will help you avoid complex integrations and set up a clear roadmap for pre- and post-implementation.
We provide community cloud automation that enhances community participation by streamlining operations and making it possible for your clients to obtain support. No matter where they are or when it is needed. Bolt Today works as a creative Experience Cloud Consultant that connects the right individuals at the right moment to produce the desired results in a simplified way!